Are you interested in Google Ads Display Certification but unaware of how to get this certification from Google Skillshop? No worries! You are now in the right place. You will easily get Google Ads Display Certification from Skillshop . Everyone wants to promote their brand or website with Google Ads and their own certification from Google Skillshop.
In this post, I have explored most of the precise questions for Google Ads Display Certification . I hope that if you read these carefully, it will help you become certified in Google Ads Display Certification .
I have explored two options: one is the practice section and the other is the study section exam for Google Ads Display Certification .
At a glance, Google Ads Display Assessment.
Google Ads Display Certification Practice Section Before going to the practice section, go to the study section below. After completing the study, you can begin practicing here.
Skillshop Google Ads Display Certification: All Questions and Answers for Study Welcome to the Skillshop Google Ads Display Certification guide! This lesson includes most of the common important questions and answers to help you prepare for the exam. By reviewing these, you’ll gain the knowledge to confidently take the test and earn your certification. Let’s begin!
If you are ready, then you can take the exam on Google Ads Display Certification – Skillshop .
You have a 99% chance of passing the Skillshop Google Ads Display Certification. 1. What are key factors to keep in mind when choosing a bidding strategy for your campaign?
2. What can the Performance Planner recommend?
3. An account executive manages Google Search campaigns and would like to extend her reach with Google Display ads. She’s trying to decide whether to use the default optimized targeting or to manually add more layers of targeting herself.
4. How does Google Display ads grow marketing results for advertisers?
5. A marketer is keeping track of the revenue generated by his campaign. He wants to see a specified return-on-investment for his monthly ad spend. Which type of automated bidding strategy will meet his needs?
6. Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?
7. Which two statements are true about the use of targeting options to optimize a Google Ads campaign? (Choose two.)
8. Quinn recently launched a Display campaign for his women’s clothing store. Since the launch, his website traffic has increased, but sales have remained flat. Which story shows Quinn using remarketing to drive action?
9. A retailer owns a large online business selling antiques. They want to create a Display campaign. What are two of the three inputs they must supply to create a Display campaign? Choose two.
10. Marie is a marketer trying to maximize specific user actions after the click. Which automated bidding strategy should she use to accomplish this?
11. Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?
12. What are two reasons a marketer might use responsive display ads? Choose two.
13. What’s a key benefit of Responsive Display Ads?
14. Which statement is true about the value of Google Display Ads?
15. Maria has been told that she should use the Performance Planner on a monthly basis. Why should she do so?
16. What is a key benefit of Display campaigns?
17. You choose Influence consideration as your marketing objective and the Similar Audiences targeting option for a Google Display Ad campaign. In Google Display Ad campaigns, what are Similar Audiences built from?
18. Lucy is creating a new Display campaign with the goal of building awareness. Which two targeting options might be suitable for her to use? (Choose two.)
19. Of the ad formats available on the Google Display network, which one will automatically adjust its presentation to best fit the available space on page?
20. What are two ways Google Ads can fuel your business goals? (Choose two.)
21. Ken sees a high level of success from his Display campaigns, and wants to take performance to the next level with the help of Dynamic remarketing. How can Dynamic remarketing benefit him?
22. Trina is considering using automated bidding as she is looking to make her campaign management process more efficient. In what three ways can automated bidding improve efficiency? (Choose 3.)
23. Brian’s desired audience isn’t covered by the segments In-Market audiences offers. What’s another suitable option Brian could choose to help him influence potential customer consideration?
24. What are two benefits of automated bidding? (Choose two.)
25. Why should campaigns with different marketing objectives be separated into different Performance Planner plans?
26. Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)
27. Jacob’s physical toy store relies on offline metrics such as store visits and in-store sales. He has heard that there are specialized campaign types that can help him meet these kinds of goals. Which campaign type is designed to help Jacob achieve his offline business objectives?
28. Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)
29. What does Performance Planner automatically do?
30. Google Display ads lets advertisers upload their own ads to the system, allowing advertisers greater control over the look and feel of their messaging. What are the two types of uploaded ads?
31. Frank runs a scuba-diving business that offers lessons and sells scuba-diving equipment. Frank wants to engage with users who are researching scuba-diving lessons. Which marketing objective should Frank choose when creating his Display campaign?
32. Robert manages a website that sells sporting goods. He wants his products to be featured in various online sporting publications while potential customers are researching and comparing different football brands online. Which option will help Robert influence customer consideration?
33. An agency is interested in using automation to more effectively manage their Google Display campaigns. What’s one automation model that Display campaigns provide?
34. Gavin is creating a Google Display ads campaign to help grow sales for his online clothing store. His goal is to connect with users who previously viewed pages on his website without making a purchase. Which option will best serve Gavin’s marketing goals?
35. When should you use responsive display ads?
36. Trevor owns a manufacturing business that makes specialized hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?
37. If visibility is the primary campaign goal, which bidding strategy would be the most effective for an advertiser to use?
38. What’s one benefit of using responsive display ads?
39. Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?
40. Brian owns a company that makes inexpensive replacement parts for bicycles. He’s ready to increase the scale of his business and wants to use Google Display Ads to drive sales. Which feature of a Google Display Ads will help Brian achieve his business objectives?
41. Loretta is the advertising director for a large meal-kit company. She’s setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google Display Campaign can provide Loretta?
42. What’s provided by Responsive Display Ads?
43. What are two examples of the types of audiences you could reach when using Affinity Audiences as a targeting option? (Choose two.)
44. What’s a characteristic of Responsive Display Ads?
45. Why does automating your bid versus using manual bidding contribute to a successful Google Ads campaign?
46. You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help?
47. Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?
48. Catherine received a significant amount of traffic to her online pet store after launching her Display campaign. Unfortunately, many visitors to her online store didn’t make a purchase. When creating a new Display campaign, which marketing objective should Catherine choose in order to reengage with these visitors?
49. Amy has created a new brand for her company’s goldfish training materials. She knows that other companies train goldfish and it is a popular sport, but realizes that it is a niche market. She wants to use a Google Display Ads campaign to build awareness for her new brand. Which Google Display ad targeting option can help Amy with her goal of creating awareness within her niche market?
About the Author Latest Posts Bhupati Barman is a Co-founder of Mite Art, as well as an Entrepreneur, SEO Optimizer, and Blog Writer, covering a variety of interesting topics.
