Where can you go to view your bid status, performance trend over time, and conversion delay reporting?
If you’re running Google Ads and wondering how your bids are performing, where they stand, or how long it takes … Read More
Your client owns a manufacturing business that makes specialized hiking and rock-climbing gear. They’re a small player in the market, but are ready to scale the business. Which two Google Ads campaign types could your client use to increase the brand’s exposure and reach audiences interested in hiking and rock climbing across the web?
I recently worked with a client who owns a small business making specialized hiking and rock-climbing gear. They wanted to … Read More
Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?
I recently passed the Google Ads Search Certification exam (yep, right from my little desk at home!) and scored over … Read More
Which searches can an ad show for broad match keyword “car window repair?”
After scoring over 96% on the Google Ads Search Certification exam, I’ve been breaking down real exam questions. In this … Read More
What are the two current keywordless campaign types that marketers can use to drive incremental reach?
I recently completed the Google Ads Search Certification Exam with a score above 98%. To help others succeed too, I’m … Read More
What’s one way Google AI helps marketers connect with potential customers?
In the article I have explained Google AI helps marketers connect with potential customers by delivering personalized ads and insights … Read More
Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible. What automated bidding strategy should she use in her campaign?
I recently took the Google Ads Search Certification exam and passed with a score of over 95%. It’s a solid … Read More
Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?
Recently, I took the Google Ads Search Certification exam and passed with a score of over 95%. It’s a good result, and … Read More
After implementing Smart Bidding and broad match, what are three campaign best practices you should follow?
Recently, I took the Google Ads Search Certification exam and passed with a score of over 96%. It’s a good … Read More
Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?
Recently, I took the Google Ads Search Certification exam and successfully passed it with an impressive score of over 90%. … Read More