I was reviewing some Display Ads questions while sipping chai at my little home workspace — and this one popped … Read More
I’m sitting at my little desk at home, coffee in hand ☕, diving into Google Display campaigns again. Today, I’m … Read More
What Is Earth Day and Why Does It Matter? Earth Day is an annual event celebrated every April 22. It … Read More
If you’re running a Google Display campaign and want to reach people similar to your best customers, understanding how Similar … Read More
When you’re short on time and resources, Display campaigns — especially Google Ads Smart Display campaigns — can be a … Read More
When I first heard about the Performance Planner, I assumed it was just a tool to predict ad budgets. But … Read More
When I first started with Google Ads, I thought Display ads were just about showing banners on websites. But this … Read More
When studying for the Google Ads Display Certification, this question helped me realize how much creative control advertisers actually have … Read More
While reviewing Google Ads responsive display ads, this question stood out to me. It gets to the core of why … Read More
While I am prepping for the Google Ads Display Certification, this question really helped me lock in the concept of … Read More